Baccarat Official – The high-quality rum and legendary French house welcomes VIP guests to the ceremony taking place at the historic United Palace in New York.
NEW YORK, May 24, 2023 // — Today, Zacapa Rum – the highest quality Guatemalan rum steeped in craftsmanship and heritage – and Baccarat – the famous French luxury house and symbol of the art of live – they are pleased to announce their 76th partnership.
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Annual Tony Awards. Together, Zacapa Rum and Baccarat will raise a toast to the Broadway artist, a community of masters, and bring sublime moments of joy and celebration to Tony Awards nominees, presenters and enthusiasts with an exclusive series of premium cocktails at the awards. ceremony and beyond.
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The XO on a Cloud and Zacapa Gold Fashioned – two original Zacapa XO cocktails presented in exquisite Baccarat crystal that will be served at the 2023 Tony Awards
XO on a Cloud – a decadent service with Zacapa XO and topped off with a whisper of smoke
Zacapa Rum Tony Awards Cocktail Collection – Inventive dishes that bring the spirit of Broadway and Washington Heights’ Latino heritage to life
Zacapa Piraguas – a trio of aromatic frozen cocktails with Zacapa No. 23 is a variation on the iconic ice cream dessert
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For the first time, the Tony Awards will be presented on June 11 at the historic United Palace in Washington Heights, honoring the community’s rich culture, dynamic talent and revolutionary impact. To celebrate the occasion, Zacapa Rum and Baccarat – combining a common emphasis on joy, craft and celebration – create an evening centered on the timeless craft of stage acting and the spirit of Broadway led by the community The VIP experience – called Zacapa XO x Baccarat Speakeasy – will ensure an evening like no other.
“Community is the soul of Zacapa Rum and as a brand we are focused on uplifting those who make our product possible,” says Sam Salameh, Vice President of Breakout Growth Brands at Diageo. “Our rum is created in the heart of Guatemala and forged by the local community, where we regularly employ 700 artisans to provide viable avenues for economic growth. And like Baccarat, we place the highest emphasis on craftsmanship and attention to detail. We are proud to partner with like-minded organizations like Baccarat and the Tonys to celebrate the incredible craft and community that is Broadway in a cultural cornerstone like Washington Heights.”
The exclusive Zacapa XO x Baccarat cafe will be a luxurious lounge for celebrities to enjoy the evening’s celebrations. Artistically uniting the dazzling lighting, décor and glassware of the House of Baccarat, the space will pay tribute to the heritage and craftsmanship of Baccarat’s 260-year history, as well as the signature experience of Zacapa XO, the most luxurious expression of the brand. Zacapa Rum will collaborate with master mixologist Lynnette Marrero and a supporting cast of talented local mixologists to create custom cocktails inspired by the culture and community of Washington Heights. Attendees have a choice of two original Zacapa XO cocktails – freshly made and served in a unique Baccarat glass; each one is a trophy in itself.
“At Baccarat, we pride ourselves on our pioneering spirit and our ability to bring light and joy to any occasion,” said Adam Banfield, president and CEO of Baccarat North America. “Our cooperation with Zacapa in support of the 76
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The annual Tony Awards will honor the spirit of Washington Heights, New York City, the timeless nature of Broadway and the craft of stage acting – combining with everything Baccarat stands for to make every moment a celebration.”
In addition to the Zacapa XO x Baccarat Bar, which is exclusively available to Tony Awards VIP guests, Zacapa Rum will be present at the official Tony Awards after party, along with three Zacapa No. 23 that completes Lynnette Marrero’s collection. The Zacapa Rum Tony Awards cocktail collection includes:
Consumers can follow @ZacapaRumUSA and @Baccarat on Instagram to learn more and see recipes and tips for recreating Zacapa Rum x Baccarat Tony Awards cocktails at home on Tony night. More information can be found at ZacapaRum.com and Baccarat.com.
The 76th Annual American Theater Wing Tony Awards, presented by the Broadway League and American Theater Wing, will air live on Sunday, June 11, 2023 from the historic United Palace in Washington Heights, New York from 8:00 a.m.- 11:50 p.m. -8:00 pm EST on the CBS Television Network and streaming live and on demand on Paramount+.
Zacapa Rum And Baccarat Are Partners Of Tony Awards
RON ZACAPA Rum. 40% Alc/vol. Imported by The Ron Zacapa Co., New York, NY. Enjoy responsibly. Only share with people over 21 years old.
About Zacapa Rum Made in Guatemala, Zacapa Rum is a work of art and an expression of patience, richness, quality and masterful blending. Zacapa’s story embodies the heart and soul of the powerful women artists behind it. Zacapa belongs to the tables of friends and community, gathered to enjoy simple pleasures and strengthen bonds. Lorena Vásquez, a Zacapa master blender for over 36 years, is one of the few female leaders in a traditionally male-dominated industry. He brings his distinctive character and special approach to blending, using the best ingredients from Guatemala to create one of the tastiest rums in the world. Zacapa is honored to be the first brand to be inducted into the Hall of Fame of the International Rum Festival. Zacapa No. 23, Zacapa Edición Negra and Zacapa XO are available in fine liquors, bars and restaurants worldwide. More information can be found at https://www.zacaparum.com/.
Founded in 1764, Baccarat, an alchemist of joy and creator of enchanting worlds, is the brainchild of a group of brave craftsmen who have transformed the four elements of nature – earth, air, fire and water – in a crystal of unparalleled purity. Creating true masterpieces, Baccarat has never stopped surprising the world, winning numerous awards at World Fairs and international exhibitions. Thus, over time, the name of a small town in the east of France, Baccarat, became a symbol of the art of the party and the joy of French life. From Paris to Moscow, New York, Tokyo, Miami or Hong Kong, Baccarat’s unique art of living can be found in its homes, shops, restaurants, bars, hotels and salons. Before 260
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About Diageo North America Diageo is a global leader in the spirits industry with an outstanding collection of brands including Johnnie Walker, Crown Royal, Bulleit and Buchanan whiskeys, Smirnoff, Cîroc and Ketel One vodkas, Casamigos, DeLeon and Don tequilas Julio, Captain Morgan. , Baileys, Tanqueray and Guinness.
Diageo is listed on the New York Stock Exchange (NYSE: DEO) and on the London Stock Exchange (LSE: DGE) and its products are sold in more than 180 countries around the world.
For more information about Diageo, its people, brands and services, visit www.diageo.com. Visit Diageo’s global responsible drinks resource, www.DRINKiQ.com, for information, initiatives and ways to share best practice. For news and information about Diageo North America, follow us on Twitter and Instagram: @Diageo_NA.
About the Tony Awards The American Theater Wing’s Tony Awards are presented by the Broadway League and the American Theater Wing. In the Broadway League, Lauren Reid is the president and Charlotte St. Martin is the president. At the American Theater Wing, Emilio Sosa is president and Heather A. Hitchens is president and CEO.
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